Participants Repeat Visual Surveys



Project Description

This project was able to test a number of hypothesis to optimize the client’s business around key areas of strength, new opportunities and problem areas. An online visual survey with approximately 30 questions was employed with a several different question formats to interact with 500 participants across Canada. Participants used PCs, laptops, smartphones and tablets to respond.

Project Detail

  • Client: National Online Travel Business
  • Date: October 8, 2014
  • Category: Online Visual Survey
The project proved that online visual surveys are engaging, can deliver results more quickly and participants are willing to engage in more surveys .
David Wiszniowski, Market Research Consultant

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